The Retail Omni-Channel dashboard breaks down traditional retail silos combining and visualizing sales, returns, and customer information across all shopping channels; retail store, online store, call center, mobile app, and catalogue. This application has also been enriched with external weather data and demographic data powered by the Qlik Data as a Service offering DataMarket to correlate weather patterns with sales effectiveness as well as to understand consumer spending patterns by demographics to improve the effectiveness of omni-channel marketing offers.